Hair Salons & Beauty Studios · Saint Lucia
Fill your book.
Keep every client yours.
When a stylist leaves, does the client stay with your salon or walk out the door with them? Most SLU salons don't have a system that keeps clients attached to the brand. We build that — starting with a presence that works while you're mid-appointment.
Free audit findings
What we typically find when we look at a SLU salon.
The talent is there. The reputation is there. What's usually missing is a system that captures the demand, keeps the clients, and gives the owner visibility without adding more work to an already full day.
- Facebook-only presence — no website for customers to verify services, pricing, or availability
- Stylists hold their own client lists — if they leave, the clients go with them
- Appointment messages scattered across Facebook DMs, WhatsApp, and direct stylist numbers
- No central booking — clients chase individual stylists instead of booking through the salon
- Missed messages during appointments mean lost bookings with no follow-up
- No review funnel — Google presence is weaker than the salon's actual reputation deserves
Just getting started · EC$750 ≈ $275 USD
Google Business Profile Setup
Most people searching for a hair salon or nail studio in SLU check Google Maps first. If your salon isn't showing up — or shows outdated hours and no photos — you're losing walk-ins and bookings to salons with better profiles, not necessarily better work.
- Google Business Profile setup or full cleanup
- Categories, hours, description, and services optimized
- Salon photos and branding updated
- NAP consistency across Facebook, FindYello, and local directories
- Review generation link to grow ratings
- Live within 1–2 business days of receiving your photos and content
The plan · All prices in EC$
Four phases. Start wherever makes sense.
Most salons start with Phase 1 and add central booking once they see the difference. No lock-ins — add phases as you grow.
Digital Foundation
One professional online home — not just a Facebook page.
EC$2,500 – 3,500
one-time setup
- Mobile-friendly website — services, pricing, stylist profiles, gallery, hours
- Click-to-call, WhatsApp, and book-appointment buttons
- Google Business Profile setup or full cleanup
- Facebook and Instagram page optimization
- Review generation link to grow Google ratings
- Basic local SEO for hair and beauty searches in SLU
- Google Analytics installed
Booking System Setup
Two paths to online booking. Start with Fresha (the free industry standard) or build a fully custom system — both let clients book 24/7 without calling.
From EC$750
Fresha standard · or EC$2,500–4,500 custom
- Fresha Setup — EC$750: we configure your full account, service menu, stylist calendars, and booking link
- Fresha is free for cash-only salons · $19.95 USD/month for card processing
- Fresha card fee: 2.19% + $0.20 per transaction when clients pay by card through the platform
- Custom System — EC$2,500–4,500: built to your exact workflow with no platform fees or transaction cuts
- Custom: individual stylist calendars, optional deposits, no-show protection, WhatsApp/SMS reminders
- Custom: owner dashboard with full daily booking visibility across all staff
Never miss a booking
AI Receptionist
Never miss a booking inquiry — even while you're mid-appointment.
EC$1,500 – 2,500
one-time setup · EC$250–500/mo
- Answers common questions — availability, pricing, services offered
- Captures name, phone, preferred stylist, service, and appointment time
- Handles after-hours and weekend messages automatically
- Routes urgent requests directly to your WhatsApp
- Works on website chat or WhatsApp Business
- Daily summary of every inquiry — nothing slips through
Growth Campaigns
Facebook and Instagram ads that fill your book — not just grow your following.
EC$500 – 900
/mo management · ad spend separate
- Seasonal campaigns — back to school, carnival, holidays, bridal
- Nail art and hair transformation content campaigns
- Retargeting visitors who didn't book
- Audience targeting for women and families in SLU
- Ad creative direction and copy
- Weekly optimization and monthly report
Recommended starting point
Salon Starter Presence Package
Website, Google Business Profile, Instagram and Facebook cleanup, WhatsApp integration, stylist profiles, and a clean booking flow — everything a SLU salon needs to stop losing clients to Facebook DMs that go unread.
EC$2,500 – 3,500
one-time setup
EC$750 – 1,200
/month growth + management
Founding customer pricing: lock this rate in for life. 5 of 10 slots remaining — once they're gone, rates increase.
30 minutes. No prep needed. We'll look at your current presence and walk you through what we find.
Ready to keep every client in your salon?
Free audit call. We review your current presence and show you exactly what we'd do first — no obligation.